License
This page is the long-form version. The download acknowledgement happens in HDPhotoHub.
Plain-English summary
- You may use the delivered photos/video to market one address for the ordering agent/brokerage or business (MLS/listing sites, website, social, and print).
- Cropping/resizing and light edits are fine if they don’t misrepresent the space.
- No resale, stock use, or transfer to third parties (builders, vendors, other agents) without written permission.
- I may display the work for portfolio/marketing. If you need privacy/no portfolio use, notify me in writing before the shoot.
- Virtual staging is for marketing visualization only and may require disclosure where applicable.
- Music in delivered videos is licensed for use within the delivered video file(s) only. Do not extract or reuse the track separately.
Full license text
License for Use of Photos and Video
This License (“License”) is granted by Alex Rapp Photography (“Creator”) to the ordering client (“Client”). By purchasing, receiving, or downloading the delivered photo/video files (“Work”), Client agrees to the terms below.
1) Grant of license.
Creator grants Client a non-exclusive, non-transferable license to use the
Work to market the specific property or business location photographed (“Property”)
at a single address. Permitted uses include MLS/listing platforms, brokerage/agent
websites, social media, email marketing, and printed marketing materials
that relate directly to the Property.
2) Who may use the Work.
The license applies to the ordering agent/brokerage or ordering business
for the Property. The Work may not be sold, sublicensed, assigned, or transferred
to any other party (including builders, vendors, stagers, designers, architects,
or other agents) without prior written permission from Creator.
3) Restrictions.
Client may not use the Work for stock licensing, templates, resale, or any
purpose unrelated to marketing the Property. Client may not imply Creator’s
endorsement of a third party or product.
4) Edits and modifications.
Cropping, resizing, minor color/exposure adjustments, and formatting for
platforms are permitted so long as the Work is not altered in a way that
misrepresents the Property. Heavy manipulation that changes material features
of the space should be disclosed or avoided.
5) Virtual staging.
Virtual staging is provided as marketing visualization only. Client is responsible
for disclosure where required by MLS rules, brokerage policy, or applicable
law.
6) Creator portfolio use.
Creator may display the Work for portfolio and marketing purposes (website,
social, reels, promotional materials). If Client requires privacy/no portfolio
use, Client must notify Creator in writing before the shoot. (Privacy requests
may limit what Creator can display, but do not change the license granted
to Client.)
7) Music in delivered videos.
Any music included with delivered video files is licensed for use only as
embedded within the delivered video. Client may not extract, reuse, or distribute
the track separately.
8) RAW/project files.
RAW files and project files are not included unless agreed in writing.
9) Other licenses.
If you need extended usage (multi-listing, builder reuse, vendor marketing,
etc.), contact Creator for a written quote and permissions.