License

License for Use of Photos and Video

This License (“License”) is granted by Alex Rapp Photography (“Creator”) to the ordering client (“Client”). By purchasing, receiving, or downloading the delivered photo/video files (“Work”), Client agrees to the terms below.

1) Grant of license.
Creator grants Client a non-exclusive, non-transferable license to use the Work to market the specific property or business location photographed (“Property”) at a single address. Permitted uses include MLS/listing platforms, brokerage/agent websites, social media, email marketing, and printed marketing materials that relate directly to the Property.

2) Who may use the Work.
The license applies to the ordering agent/brokerage or ordering business for the Property. The Work may not be sold, sublicensed, assigned, or transferred to any other party (including builders, vendors, stagers, designers, architects, or other agents) without prior written permission from Creator.

3) Restrictions.
Client may not use the Work for stock licensing, templates, resale, or any purpose unrelated to marketing the Property. Client may not imply Creator’s endorsement of a third party or product.

4) Edits and modifications.
Cropping, resizing, minor color/exposure adjustments, and formatting for platforms are permitted so long as the Work is not altered in a way that misrepresents the Property. Heavy manipulation that changes material features of the space should be disclosed or avoided.

5) Virtual staging.
Virtual staging is provided as marketing visualization only. Client is responsible for disclosure where required by MLS rules, brokerage policy, or applicable law.

6) Creator portfolio use.
Creator may display the Work for portfolio and marketing purposes (website, social, reels, promotional materials). If Client requires privacy/no portfolio use, Client must notify Creator in writing before the shoot. (Privacy requests may limit what Creator can display, but do not change the license granted to Client.)

7) Music in delivered videos.
Any music included with delivered video files is licensed for use only as embedded within the delivered video. Client may not extract, reuse, or distribute the track separately.

8) RAW/project files.
RAW files and project files are not included unless agreed in writing.

9) Other licenses.
If you need extended usage (multi-listing, builder reuse, vendor marketing, etc.), contact Creator for a written quote and permissions.